iOS vs Android App Development: How to Decide in 2023?

Juliana Bryant
3 min readApr 8, 2021

According to a report published by Statista on March 31, 2021, the total number of smartphone users across the world surpasses the whopping 3 billion mark and it is estimated that in the next 2 years, it will cross the 4 billion mark. With the continuous surge of smartphone users globally, the demand for mobile applications is also growing at a rapid pace. Not to mention, the mobile app market has been witnessing unparalleled growth since the arrival of the pandemic last year. Businesses across the industry verticals have shown a dire need for mobile application development. If you are also planning to develop a mobile application for your business, but indecisive about whether you should consider the iOS mobile app platform or opt for Android application development services, this informative piece is for you. Let’s solve this riddle.

Android App Development

Android App Development

Android OS was initially released on 23 September 2008, by the tech giant Google. Since its release, it has evolved incessantly and today it has become the leading mobile OS that proudly boasts over 2.7 million apps in the Google Play Store, as of the second quarter of 2020, says Statista. The source code of this open-source app development platform is called the Android Open Source Project (AOSP). An Android mobile application development company leverages Android Studio IDE along with Android SDK and Java for developing feature-packed and scalable mobile apps tailored to their client’s unique requirements.

Key Benefits of Android App Development

  • Easy Customization
  • Higher RoI
  • Enhanced Security
  • Reduced Time To Market
  • Scope for Innovation
  • Easy Marketing
  • Wearable Device Advantage

iOS App Development

iOS Mobile App Development

iOS mobile operating system was initially released on 29 June 2007, by Apple Inc. It ranks at the second position in terms of the popular mobile OS in the market. As of the second quarter of 2020, the Apple app store boasts around 1.82 million applications for iOS. Albeit Android has captured a massive market share, the revenue of iOS is higher than Android. The reason behind this is the immense popularity of iOS devices in the developed countries where people are willing to spend more money.

Key Benefits of iOS App Development

  • Loyal Consumer Base
  • Enhanced User Experience
  • Reduced Fragmentation
  • Great Security

Here’s How You Can Decide Between the Two

If you want to maximize your audience reach, you should consider the Android platform over iOS since Android has acquired a massive 72% of the global market share as of October 2020. Also, if you want to save on the app development cost, you should consider Android over iOS. Android app development outsourcing is budget-friendly as compared to iOS mobile application development. However, if you want to make more money from your application, you should go for iOS over Android app development.

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Juliana Bryant
Juliana Bryant

Written by Juliana Bryant

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Juliana Bryant is a professional writer, having a deep understanding of the latest technology. She has been writing insightful content for the last 5 years.

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